Peacefull, the skincare brand created by Salama Mohamed for the region, from the region, launched its Peptide Eye Cream. Available exclusively at Sephora in the UAE and at peacefull.com across the GCC, the eye cream marks the fourth addition to the jade inspired Peacefull Hya, Centella! range.
For all glow catchers, the Peptide Eye Cream is a hero product. The sherbet formulation is quickly absorbed, leaving the skin feeling silky and buttery whilst still delivering advanced moisturising benefits and instant brightening, lifting and cooling through its active ingredients; Peptides, Sodium Hyaluronate and Centella Asiatica (Cica). Furthermore, the lightweight texture is perfect for the region's climate and gives the skin extra hydration, with no sticky, greasy or oily residue.
When discussing the launch of the eye cream, Salama Mohamed, the Founder and Creative Director of Peacefull, explained that the Peptide Eye Cream, the fourth product of the Peacefull range, was a natural and organic extension that not only delivers results but forms the basic building blocks of a skincare routine. "At Peacefull, we are all about products that make you glow from within and although often overlooked, using an eye cream is such an essential step in any skincare routine. The Peptide Eye Cream helps combat early signs of ageing, wrinkles and dark circles, so we felt it was the perfect addition to our Hya, Centella! range. And to get the best out of it, make sure to use it right after the face wash," said Salama.
Peacefull believes that what it leaves out of its products is just as important as what is put into them. The Peptide Eye Cream is free of animal byproducts, including parabens, sulfates, phthalates and synthetic fragrances and is dermatologically tested and approved by ESMA, the highest standardisation, for all skin types, including sensitive skin. This gluten-free science-based formulation, backed by scientific research and balanced by botanicals, has also undergone a skincare boot camp! Think heat resilience within a 50-degree chamber for three months to ensure it can endure sun-baked conditions of the region.
Created for all skin types 18 and up, Peacefull continues to usher in a new age of skincare for the region, celebrating everyone inside and out and encouraging all to love and nurture the skin they are in.
For more information, please visit peacefull.com.