A new leisure destination has recently opened at the Mamsha Al Saadiyat in Abu Dhabi. The new location known as Soul Beach was built by Aldar Properties for UAE citizens, residents and international visitors alike.
The 1 km beach overlooks the blue waters of the Arabian Gulf. The pristinely manicured sand is accompanied by a 400 m swimming zone, 400 parasol-flanked sunbeds and a unique refreshment concept for maximum convenience. Visitors can peruse the Soul Beach menu by mobile and order on WhatsApp by using a QR code placed on their tables. The refreshments are then swiftly delivered to customers sunbeds by golf buggy.
Soul Beach opened to the public on Friday, 24 July at 8 am and closes at sunset every day. Entry cost is AED 50 per person on weekdays and AED 75 on weekends, which includes a free sunbed and parasol.
The beach has been extensively adapted to ensure the health, safety and wellbeing of visitors in light of Government regulations and international best practice. Sunbeds are socially distanced and free sanitiser is available. An enhanced sanitisation procedure is administered across the facility throughout the day, supported by dedicated safety personnel. Also, lifeguards are permanently on hand to ensure the safety of swimmers.
The destination is in the Saadiyat Cultural District adjacent to the Louvre Abu Dhabi and Manarat Al Saadiyat. Mamsha Al Saadiyat is an exclusive beachfront development comprising five plots, which is home to 461 luxury homes and retail outlets. Customers are also encouraged to visit the Saadiyat Grove Experience Centre to learn more about Aldar’s summer promotions.